Founder and CEO of Songtradr, Inc, the Californian based music rights marketplace platform. Paul is a technology entrepreneur across the music and media industries with over 25 years experience. He is an award winning record producer and songwriter having produced and/or composed music with sales in excess of 15,000,000 units including twelve #1 albums and singles.

 

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Entrepreneur and song writer Paul Wiltshire discusses Songtradr, solving problems, and being pro-active in promoting your music.

Topics discussed in this episode:

  • Solving problems
  • Democratization of licensing
  • Getting rights holders together
  • Being pro-active
  • Identifying your audience
  • Finding your natural fit
  • Getting your music up
  • Metadata & keywords
  • Actively promoting your music
  • The expectation of licensing
  • It’s a long game
  • The devaluation of music
  • Cutting through the noise

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