Ep 103-Tim O’Neill on Finding and Selling To Your Audience

Ep 103-Tim O’Neill on Finding and Selling To Your Audience

The O’Neill Brothers have sold over 10 million copies of their piano music and have released 50 CDs of their relaxing, signature piano style all on their own, without the help of a major record label. Tim & Ryan have performed for several governors, US Presidents and have toured with pop superstar Deborah Gibson, as well as Katie McMahon, the original voice of Riverdance. They continue to shift their business to keep up with the ever-changing opportunities in the music industry.

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In this episode pianist and composer Tim O’Neill discusses how he and his brother have been able to sell millions of records.

Topics discussed in this episode:

  • Getting a business degree
  • Being passionate about what you do
  • Selling your music
  • Finding your audience
  • Selling to your audience
  • Placing player pianos in department stores
  • Scaling your business
  • Figuring out what’s working
  • Having your own record label
  • Finding help & outsourcing
  • Going to your audience
  • Not expecting your audience to come to you
  • Giving & being generous
  • Everything has a timeframe
  • Knowing you can make it
  • Residual income
  • Finding your love
  • Finding your audience
  • Reducing the risk for your audience
  • Building partnerships
  • Being enthusiastic & optimistic


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